Consumer Campaigns Lead

2 weeks ago

Sydney Melbourne, Australia beBeeContent Full time $165,011 - $195,951
Senior Manager Consumer Campaigns and ContentThis role sits in the Corporate Affairs team, responsible for consumer communications and strategy. We lead the development and execution of campaigns and content that drive engagement.The Senior Manager will oversee a high-performing team, delivering impactful content across multiple channels. They will shape ASIC's consumer communication strategy, expanding MoneySmart's reach and relevance.Key responsibilities include:
  1. Leading a team to create engaging content and develop a consumer-focused campaign strategy.
  2. Driving the implementation of ASIC's consumer communication strategy and expanding MoneySmart's reach.
  3. Managing campaign budgets, timelines, and resources to ensure high-impact delivery.
We are seeking an experienced professional with a deep understanding of digital content creation, SEO, social media marketing, and web analytics. The ideal candidate has a proven track record of leading high-performing teams and developing compelling content that cuts through in a crowded media landscape.

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