SEO Specialist

4 weeks ago


Cremorne, Victoria, Australia dentsu Full time
About the Role

The SEO Executive will be responsible for supporting the daily SEO activities of our top clients and collaborating closely with the SEO manager & SEO director. This role will involve developing and executing strategies, content, and outreach campaigns for our world-class SEO campaigns.

Key Responsibilities
  • Support the execution of client SEO & Content strategies and participate in quarterly/bi-annual business reviews with clients to proactively manage necessary changes to deliverables.
  • Conduct user-centric SEO research and analysis for clients and be proficient in core SEO activities such as technical SEO optimization, on-page optimization, keyword research, content gap analysis, and content optimization.
  • Develop and implement outreach & digital PR campaign ideas and execute them effectively.
  • Manage monthly activity plans for clients and support the delivery of key tasks.
  • Build bridges with peer channels and ensure clients are well-connected to the content, paid media, and data & analytics teams.
  • Identify opportunities for clients and suggest proactive ways to improve overall performance.
Requirements
  • An experienced and curious digital analyst with 1-3 years' experience or a proven SEO professional working in the industry.
  • Proven client management experience and successful delivery.
  • Evidence of building strategic SEO campaign frameworks that tactically incorporate both owned and paid activity to achieve maximum reach, engagement, and interaction.
  • Understanding of the architecture of amplification campaigns and how they're used to support great content.
  • Proficiency in tools and analytics platforms such as Google Analytics, Google Search Console, SurferSEO, Ahrefs, and SEMRush.
About Us

dentsu is a global network of diverse talents in media, creative content, and technology. We're committed to innovation and making a positive impact on brands, society, and each other. Our collaborative and agile ways of working mean you'll develop versatile skills and be exposed to new and exciting thinking.

What We Offer
  • A transforming agency that puts people and culture at the forefront of everything we do - collaborative, fun, progressive.
  • Loads of opportunities to network and build your social circle with team bonding days & nights, learning seminars, industry events, and more.
  • Bring your whole self to work and be part of our DEI workstreams and champion initiatives across the business.
  • A commitment to corporate social responsibility and being a force for good, including 2 annual all-team 'Day for Change' to support local communities and charities.
  • Real flexibility to work when and where you feel most productive with our 'Be the Best You' policy.
  • Attractive remuneration packages, parental leave policies, and leave purchase options.
  • 5 weeks annual leave after 2 years of service and 3 whole company mental health awareness days off per year + your birthday off.
  • $250 personal development fund to support your personal ambitions and growth.
  • Career Development and Learning & Development opportunities, including access to our global online dentsu University.
  • Join an award-winning agency, having recently been awarded the Google Honors 2021, Agency Team of the Year.
  • Huge perks with discounts on health insurance, gym memberships, car purchasing or novated leasing, retail, and travel.

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