Social Media Expert

2 days ago


Melbourne, Victoria, Australia beBeeExpertise Full time $80,000 - $110,000
Social Media Strategist

We are seeking a highly skilled Social Media Strategist to lead the development and execution of our social media channels.

  • Develop and manage content strategies and posting schedules to engage with our audience and drive brand awareness.
  • Collaborate with creative teams and agencies to create high-quality, engaging content that aligns with our brand values.
  • Monitor and analyze performance metrics to inform future content strategies and optimize results.
  • Partner with data analysts to define key metrics and track performance across social media platforms.
  • Work closely with marketing teams to ensure social media campaigns are aligned with customer journeys and business objectives.

This role will play a key part in shaping our social media presence and driving engagement with customers.

Requirements:
  • 5+ years of experience in social media strategy and management
  • Tertiary qualifications in Marketing or Communications, or equivalent industry experience
  • Proven experience in creative brief writing, project management, and delivery
  • Sound understanding of social media channels and advertising platforms
  • Strong analytical, communication, and organisational skills
  • Demonstrated expertise in delivering engaging content underpinned by creativity and strong business acumen

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