Social Media Strategist

1 day ago

Melbourne, Victoria, Australia beBeeLeadership Full time $96,000 - $124,000

Job Overview

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The role of Social Media Lead is to develop and implement a comprehensive social media strategy across corporate and consumer channels. This involves creating engaging content, managing social media presence, and leveraging analytics to measure performance.

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Key Responsibilities

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  • Develop and implement social media strategies that drive audience engagement and deliver measurable results.">
  • Manage corporate and consumer-focused social media channels, ensuring high-quality content creation and consistent branding.">
  • Utilize analytics tools to track key metrics, inform strategic decisions, and optimize content strategies.">
  • Collaborate with cross-functional teams to ensure social media aligns with corporate priorities and objectives.">
  • Provide expert advice to senior leaders on social media campaigns, content, and best-practice audience engagement.">
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Requirements

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To succeed in this role, you will need:

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  • Extensive experience in social media leadership, with a background in developing and executing strategies that drive audience engagement and deliver measurable results.">
  • Strong understanding of digital communications in regulated industries, such as government or financial services.">
  • Proven ability to lead and mentor high-performing teams, drive innovation, and ensure best-practice social media engagement in a complex and fast-paced environment.">
  • Excellent communication and interpersonal skills, with the ability to influence stakeholders and work collaboratively across teams.">
  • Knowledge of social media analytics tools and platforms, including Facebook, Twitter, Instagram, and LinkedIn.">
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Benefits

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This role offers a range of benefits, including:

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  • Additional leave entitlements">
  • 50/50 hybrid work-from home model">
  • Assistance for study and professional development">
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About Us

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We are committed to providing a diverse and inclusive workplace where the very best talent in Australia chooses to work. Indigenous Australians are encouraged to apply as well as applicants from all backgrounds and with different abilities.

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