Lead Paid Media Strategist

1 day ago


Sydney, New South Wales, Australia beBeePerformance Full time $90,000 - $120,000

We are seeking a Creative Performance Strategist to lead our paid media strategy. This role involves blending compelling storytelling with data-driven insights to develop ad creatives that stand out and convert.

The successful candidate will own the creative strategy for paid media campaigns, combining persuasive copy with performance data. They will write high-converting ad copy and video scripts tailored for digital platforms.

Key responsibilities include partnering with design and marketing teams to deliver engaging, results-focused campaigns, analyzing performance metrics to fine-tune messaging and boost ROI, and building and managing creative testing frameworks that drive continuous improvement.

Requirements for this position include being a creative thinker who uses insights to drive compelling messaging, passionate about testing, optimizing, and pushing creative boundaries, self-motivated and collaborative, with a deep interest in fitness and performance culture.

Applicants should include their CV and a portfolio showcasing paid media assets they've contributed to—detailed examples are highly encouraged.

Benefits:

  • A dynamic work environment
  • Opportunities for career growth and development
  • Collaborative team

About You:

  1. Able to adapt to changing priorities
  2. Familiarity with industry trends and best practices
  3. Strong analytical and problem-solving skills


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