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Head of E-commerce Transformation
2 months ago
This is an exciting opportunity to join a leading Australian heritage family-owned beauty brand, UMENCO TALENT PTY LTD, as they embark on a significant growth journey in the e-commerce and digital space.
About the RoleWe are seeking a highly skilled and experienced Head of Online & Digital Transformation to lead our e-commerce strategy and drive online revenue growth across the entire digital landscape of the brand.
Key Responsibilities- Shaping and executing the global e-commerce strategy
- Analysing market trends and consumer behaviour
- Setting actionable KPIs
- Creating multi-channel growth strategies
- Overseeing campaign optimisation
- Using data to ensure ROI
- Refining the website for better user experience
- Managing email acquisition
- Collaborating with internal teams to align marketing efforts with business goals
- Developing detailed performance reports
- Managing product merchandising
- Working with development partners on CRO strategies
- Executing comprehensive retail and digital marketing plans
The successful candidate will be a specialist who excels with data, blends brand understanding with creativity, and thrives on execution. They will have a commitment to ongoing learning and will use data-driven insights to tackle complex challenges and devise growth strategies.
Proficiency in forecasting, budget management, and identifying long-term opportunities is essential. As a leader, the successful talent will be a source of inspiration, be aligned with the brand's core values, and maintain a solution-focused mindset.
This is an exciting opportunity to join a dynamic team and contribute to the growth and innovation of the e-commerce and digital space.