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Head of Digital Experience
2 months ago
We are seeking a highly skilled Head of Digital Experience to lead our digital customer experience initiatives and drive business growth.
As a key member of our team, you will be responsible for developing and executing a comprehensive digital customer experience strategy that aligns with our business objectives.
Key Responsibilities- Lead collaboration across Consumer and stakeholders to create digital customer experiences that meet business objectives.
- Develop a framework to work closely with Digital Experience team and other stakeholders to create digital customer experiences.
- Lead the execution of content management strategies for all Allianz platforms and set a roadmap for their development.
- Develop a framework to identify customer needs and insights and engage with internal and external stakeholders to understand their requirements.
- Manage, support and develop the Digital Platforms teams to ensure they are exposed to global standards, best practice and organisational networks, and oversee the delivery of projects.
- Lead the platform teams to manage content and User Experience (UX), reusing and sharing components across solutions to ensure consistent user/customer experience.
- Share strategic insights and priorities and ensure they are reflected in digital platform design and management.
- Integrate insights from multiple sources and channels to develop insights and recommendations for continuous improvement of Allianz platforms.
- Tertiary qualifications in Marketing, Digital Marketing, Information Technology or similar.
- Extensive experience in Digital and User Experience engagements, establishing customer expectations and delivering quality artefacts as a framework for project delivery.
- Significant experience in customer journey management, user experience design, digital analytics and user experience optimisation in a corporate, or consulting environment.
- Experience in design thinking and customer journey mapping.
- Comprehensive understanding of relevant regulatory and/or legislative compliance requirements that impact AAL.
- Demonstrated evidence of technical proficiency with Adobe or similar Mar Tech systems, software, databases, reporting and communication tools.
We care about everything that makes you, you. We believe in an equitable workplace that celebrates diversity and inclusion, where people of all genders, ages, religions, sexual orientations, abilities, and work statuses are not only welcomed, but valued for the perspectives and talents they bring to work.
We are committed to fostering an environment where everyone can thrive, grow, and contribute their unique perspectives to our collective success and reach their fullest potential.
