
Senior Marketing Strategist
1 day ago
This position involves leading the marketing strategy for UJInvnt, working closely with portfolio companies to enhance their market presence and amplify success. The role combines strategic branding, content creation, and collaboration to drive visibility and reputation.
Main Responsibilities:- Develop and execute comprehensive marketing strategies to elevate brand awareness among key stakeholders.
- Create engaging content for digital channels (website, LinkedIn, newsletters) highlighting investment theses, portfolio success stories, and thought leadership.
- Organize and promote events (webinars, pitch days, industry conferences) to engage target audiences effectively.
- Collaborate with investee companies to design tailored marketing materials (pitch decks, case studies, product launch kits).
- Advise portfolio teams on branding, digital marketing, and customer acquisition strategies.
- Develop exit-focused materials (investor memos, technology briefs, acquisition teasers, IPO roadshow content) to enhance valuation and interest from buyers/investors/commercialization partners.
- Bachelor's degree in marketing, communications, business, or a related field.
- 3–5 years of experience in marketing, preferably in venture capital, private equity, or high-growth startups.
- Expertise in digital marketing (SEO/SEM, LinkedIn, email campaigns) and tools (HubSpot, Google Analytics, Canva, Adobe Creative Suite).
- Strong storytelling ability with experience crafting investor-facing content.
- Familiarity with startup ecosystems and venture capital, impact investing, and development finance institution cycles.
- Collaborative, proactive, and adept at managing multiple stakeholders under tight deadlines.
- Ability to prioritize tasks in a fast-paced environment.
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