E-commerce Campaign Specialist

4 days ago


Melbourne, Victoria, Australia beBeeMarketing Full time $80,000 - $120,000

Are you passionate about driving customer growth and retention through targeted campaigns? Do you have a keen eye for digital marketing and a talent for collaborating with cross-functional teams?

Digital Marketing Coordinator Role

This role will play a key part in shaping our multi-channel digital campaigns, driving customer engagement, and building brand loyalty. Your responsibilities will include:

  • Supporting the development and execution of digital media plans to meet strategic objectives
  • Working closely with the Digital Marketing Manager and collaborating across Brand, Analytics, and Marketing Operations teams
  • Delivering targeted campaigns that drive customer growth and retention

Key Responsibilities

  • Develop and execute digital media plans to meet strategic objectives
  • Manage and optimize campaign budgets across channels
  • Work with internal teams to select publishers and platforms that align with campaign goals
  • Use customer data and segmentation to improve targeting and relevance

Requirements

  • Proven experience in digital marketing, especially mid-to-upper funnel campaigns
  • Hands-on knowledge of Meta, Google Ads, and programmatic platforms
  • Experience managing large budgets and delivering ROI-focused results


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