Global Marketing Growth Specialist

9 hours ago

Sydney, New South Wales, Australia beBeeStrategic Full time $100,000 - $150,000

Help small businesses thrive by automating routine tasks and connecting them with the right data, advisors, and apps.

This enables us to build a stronger economy that positively impacts the world. As a Senior Global Partner Marketing Manager – Partner Growth, you'll play a key strategic role in shaping global marketing initiatives within an accounting and bookkeeping partner community.

You will lead targeted marketing programs to increase product usage and revenue from existing Accountant and Bookkeeper customers (partners). Reporting to the Global Head of Partner Journeys and Convert/Penetrate, you'll oversee the successful execution of global campaigns to drive demand within our partner base.

Your focus will be on identifying high-value opportunities, collaborating on strategy, and working cross-functionally to deliver targeted marketing that deepens engagement, product penetration, and partner-led revenue growth.

You will provide strategic leadership across the Convert & Penetrate marketing function, bringing an insight-led, partner-first perspective to inform campaign direction and prioritization of efforts.

Key Responsibilities
  • Lead the strategic direction of the Convert & Penetrate partner marketing stream, ensuring alignment with global objectives.
  • Own the global marketing framework for Convert & Penetrate, setting guiding principles and performance expectations.
  • Act as a senior strategic advisor to regional GTM and marketing leaders, aligning global objectives with market realities.
  • Drive cross-functional orchestration between Marketing, Sales, Product Marketing, Enablement, and Revenue teams.
  • Champion innovation and scalability in partner marketing, introducing new approaches and tools.
  • Report at a senior level on commercial outcomes, providing recommendations that influence executive decision-making.
Requirements
  • 8 years' marketing experience in a high-growth environment.
  • Experience in accounting/fintech or B2B marketing is desirable.
  • Demonstrated experience contributing to global marketing strategies and leading cross-regional initiatives.
  • Familiarity with journey-based marketing frameworks and lifecycle planning.
  • A strategic B2B marketer with a proven ability to drive customer growth through marketing programs.
Why this Role?

This role offers a unique opportunity to shape the future of partner marketing strategy, driving growth and revenue through innovative marketing initiatives. You'll work closely with senior stakeholders to influence commercial decisions and make a meaningful impact on our business.

The ideal candidate will be a strategic thinker with exceptional analytical and communication skills, able to navigate complex marketing landscapes and drive results-oriented initiatives.

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