Children's Fashion Marketing Manager

2 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $28,000 - $45,000
Dynamic Marketing Manager for Children's Fashion

This exciting role involves developing and executing innovative marketing strategies to promote children's clothing and accessories across both e-commerce and retail platforms.

The ideal candidate will have a proven track record of driving successful marketing campaigns and strategies, with excellent communication skills and a creative mindset. They will be responsible for managing and updating the company's website and online store to ensure a seamless and user-friendly shopping experience.

  • Key Responsibilities:
  • Develop and implement comprehensive marketing strategies to drive brand awareness, customer engagement, and sales growth.
  • Manage and update the company's website and online store to ensure a seamless and user-friendly shopping experience.
  • Analyse market trends, customer behaviour, and competitor activities to identify growth opportunities.
  • Collaborate with the design team to create visually appealing and on-brand marketing materials.
  • Monitor and report on the performance of marketing campaigns, using data to make informed decisions and adjustments.
  • Build and maintain relationships with customers, influencers, and industry partners to enhance brand visibility and reputation.

Requirements:

  • A bachelor's degree in marketing, business, or a related field (or equivalent experience).
  • Proven experience of 2+ years in marketing, preferably in the retail or fashion industry.
  • Excellent communication skills, both written and verbal.
  • A creative mindset with the ability to think outside the box and bring fresh ideas to the table.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Self-motivation, organisation, and the ability to manage multiple projects simultaneously.
  • A passion for children's fashion and a keen eye for design trends.

About the Role:

This is an exciting opportunity for a talented marketer to join our dynamic team and take our brand's marketing efforts to the next level. If you are a motivated and creative individual with a passion for children's fashion, we would love to hear from you.

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