Product Marketing Director

4 weeks ago

Sydney, New South Wales, Australia Avetta Full time
Job Summary

We are seeking a skilled Product Marketing Manager to join our team at Avetta. This role will be responsible for owning all traditional aspects of product marketing, including market segmentation, product positioning, buyer personas, sales enablement, and more.

Key Responsibilities
  • Develop sales enablement tools and materials to support the sales team.
  • Conduct market intelligence and competitive analysis to inform product positioning and messaging.
  • Collaborate with product management, sales, and marketing departments to develop product positioning and messaging that resonates with target buyer personas.
  • Plan and execute product launches and feature releases.
  • Act as a thought leader for Avetta's solutions, including speaking engagements and written content.
Requirements
  • 3-5 years of experience in product marketing, with a focus on B2B technology solutions.
  • Excellent verbal and written communication skills, with the ability to communicate complex technical concepts to non-technical stakeholders.
  • Proven success in developing sales enablement materials and executing product launches.
  • Experience with CRM tools such as Salesforce and collaboration tools such as Microsoft Teams.
  • Strategic experience with Go-To-Market planning.
About Avetta

Avetta is a global leader in supply chain risk management and compliance solutions. Our cloud platform provides clients assurance that their contractors and suppliers operate in accordance with both sustainable business practices and regulatory mandates.

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