Product Marketing Manager

8 hours ago


Perth, Western Australia ROBERT WALTERS AUSTRALIA Full time
About the Role

We are seeking an experienced Product Marketing Manager to drive commercial outcomes for our suite of products. As a key member of our Product Marketing team, you will be responsible for developing effective marketing strategies and plans, as well as partner and ecosystem offerings across all regions.

Key Responsibilities
  1. Develop and execute end-to-end marketing campaigns that articulate the benefits of our product suite for customers and partners worldwide.
  2. Manage the advertising and promotion of the product suite across all regions globally.
  3. Lead and maintain product-specific customer and user journey, as well as customer and user segmentation analysis.
  4. Monitor competitor activity in the market and input to the Product Strategy manager to develop effective positioning and differentiation strategies across the product suite.
  5. Develop a marketing plan for the product suite, including key activities, and manage the budget to support the retention of existing and acquisition of new customers.
  6. Partner with the Product Strategy Managers to communicate the product value proposition to sales teams globally.
Requirements
  1. 5-10 years of experience in B2B product marketing within mining, Technology/SaaS, or mineral industries.
  2. Proven track record in the development of product positioning, creating value propositions, planning go-to-market strategies, and developing sales and marketing content.
  3. Strong communication skills, both verbal and written.
  4. Comfortable using collaboration, CRM, and marketing automation tools.
  5. Degree qualified in a relevant discipline.
  6. Experience translating complex information into clear understandable messages.
About Us

We are a global team of creative thinkers, problem solvers, and game changers. We offer accelerated career progression, a dynamic culture, and expert training. If you are a motivated and experienced Product Marketing professional looking for a new challenge, we encourage you to apply.



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