Senior Director, Digital Growth

7 days ago

Sydney, New South Wales, Australia beBeeBusiness Full time $183,675 - $240,891
Job Description:

Growth Marketing Leader for Australia

Lead the development and execution of marketing strategies that drive business growth in Australia, aligning with our objectives.

  • Develop data-driven insights to identify and act on growth opportunities.
  • Collaborate with cross-functional teams to ensure seamless marketing initiative execution.
Ecosystem and Customer Management
  • Leverage use cases to drive maximum customer wallet share.
  • Design and optimize customer loyalty programs to boost repeat purchases.
  • Analyze retention metrics and identify improvement opportunities.
Data Analysis and Insights
  • Utilize analytics tools to track customer behavior and campaign performance.
  • Provide actionable insights and recommendations to enhance marketing ROI.
Team Leadership and Business Acumen
  • Lead a team, fostering innovation, ownership, and accountability.
  • Drive business performance by linking marketing efforts to revenue growth and customer retention.
Digital Expertise
  • Develop and optimize paid performance marketing campaigns across Google, Meta, and emerging digital channels.
  • Leverage new digital strategies to enhance brand visibility and customer acquisition.

We make financial services accessible worldwide. As a Senior Manager, Growth Marketing, you will play a crucial role in driving business growth in Australia.

We aspire to be the world's most accessible financial services company, transforming lives and communities. Our diverse team serves 200 countries and territories, reaching customers globally. We help our customers prosper, and we support our employees in achieving their professional aspirations.

Requirements
  • End-to-end experience in digital marketing within Asia Pacific.
  • 12+ years of experience in marketing, digital performance, and retail marketing, preferably in financial services, remittances, or payments.
  • Strong expertise in customer insights, pricing, and business strategy.
  • Proven track record of driving paid performance marketing campaigns and maximizing ROI.

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