Marketing Communications Specialist: Digital Campaigns Coordinator
4 weeks ago
**About the Role**
We are seeking an experienced Marketing Communications Specialist to join our team as a Digital Campaigns Coordinator. In this role, you will be instrumental in supporting the Marketing Communications Team to deliver various integrated campaigns and marketing activities across a variety of owned channels.
You will maintain an always-on email calendar and provide high-level support in the execution of world-class communications, workflows, and journeys for our email database, with the goal of improving engagement, monetizing the base, and supporting wider business goals.
This is a perfect opportunity for a marketer who has 3-4 years of experience under their belt and is now ready to take on more responsibility in their day-to-day work and be upskilled by a team of world-class marketers and deep specialists.
**Key Responsibilities:**
- Maintain an always-on calendar of emails to engage multiple segments and drive broader business goals, from engagement and nurture sequences to activities driving event registrations, high-quality leads for our sales team, and first-order marketing revenue.
- Support the development of new communication workflows for various departments, focusing on achieving a consistent customer journey at every touchpoint.
- Ensure all communications align with the company's core values and personality, reinforcing our brand identity in the market.
- Work collaboratively with internal and external stakeholders to ensure smooth execution and maximum impact.
- Collaborate with internal teams, including Sales, The Entourage Growth Agency, and our Business Coaches, to align marketing strategies with overall business objectives.
**Requirements:**
- 3-4 years of experience in a marketing role, with a focus on email communications and copywriting.
- Demonstrated knowledge of marketing and principles of community management, campaign management, lead nurturing, email marketing, and campaign creation.
- Ability to craft engaging communications, segmented by avatars and needs across various channels.
- Experience working across various communication channels and audience types.
- Strong written, verbal, and interpersonal communication skills.
**What We Offer:**
Our client offers a competitive salary range of $80,000 - $100,000 per year, depending on experience, plus additional benefits and opportunities for professional growth and development.
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