Digital Marketing Campaign Specialist

3 weeks ago

Sydney, New South Wales, Australia Lendi Group Full time

Overview

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Lendi Group, a leading home loan provider, is seeking an experienced Digital Marketing Coordinator to join our team. As a key member of our Performance team, you will be responsible for developing and implementing Lendi Group's acquisition proposition for customers, brokers, and franchisees.

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About the Role

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  • You will work closely with our in-house Performance team to develop integrated campaigns that drive online leads and engagement through paid channels such as Search, Social, Display, Video, and Partnerships.">
  • Manage digital activity across various platforms, including Google Ads, Meta, TikTok, and LinkedIn Ads Manager, to ensure maximum ROI.">
  • Collaborate with internal marketing teams to bring new acquisition ideas to market and drive business growth.">
  • Assist in managing digital partnerships, including paid links, EDMs, and content.">
  • Analyze data using Google Analytics and Salesforce tools to identify key areas of opportunity across the acquisition portfolio.">
  • Ensure brand consistency and integrity across all marketing communications.">
  • Develop strong working relationships with internal stakeholders, suppliers, agencies, and media partners.">
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Requirements

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  • 1-3 years of experience in digital marketing, preferably with Google Ads expertise.">
  • Proven track record of developing and executing successful digital marketing campaigns.">
  • Ability to analyze data, identify trends, and make data-driven decisions.">
  • Excellent communication and project management skills.">
  • Experience with programmatic advertising platforms like DV360 is a plus.">
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Benefits

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Lendi Group offers a competitive salary range of $80,000 - $110,000 per annum, depending on experience, plus additional benefits such as flexible working hours, extended parental leave, and professional development opportunities.

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At Lendi Group, we value diversity, equality, and inclusion. We offer a supportive work environment and celebrate individuality. Our culture is guided by three core values: We Are Stronger United; Act Like You Own It; and Keep Home Loans Human.

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We are committed to fostering a positive candidate experience and responding to every applicant. Apply now to become a part of our dynamic team

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