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Business Intelligence Strategist
3 weeks ago
This position plays a vital role in driving data-informed decision-making across marketing, including media and customer relationship management. As a Marketing Insights Analyst, you will be responsible for analyzing campaign performance, experimentation analysis, and providing insights to stakeholders.
Key responsibilities include:
- Tracking and reporting on key marketing campaigns, highlighting areas for improvement and opportunities for growth.
- Performing senior-level analytics projects, taking the lead on complex data analysis and reporting.
- Guiding and mentoring junior team members, sharing expertise and knowledge to ensure seamless workflow.
- Supporting post-campaign analysis to identify trends and optimize future strategies.
Requirements for this role include:
- Deep experience with SQL and proficiency in extracting meaningful insights from data.
- Strong Excel skills and experience with business intelligence tools like Tableau or Power BI.
- Excellent communication and stakeholder management skills to effectively present findings to various audiences.
We are seeking an individual who can work collaboratively as part of a tight-knit team, yet also thrive in an autonomous environment. This role is ideal for those passionate about solving real-world problems and making a tangible impact on business outcomes.
