Chief Promotional Strategist

1 week ago

Melbourne, Victoria, Australia beBeePromotions Full time $90,000 - $120,000
Unlock Your Potential

This is an exciting opportunity to support the development and execution of effective promotions and offers that drive business objectives and meet customer needs.

You will collaborate closely with cross-functional teams, including marketing, product, and sales, to create compelling offers and campaigns that attract and retain customers.

About the Role

As a key member of our team, you will be responsible for establishing a roadmap informed by experimentation and partnering with Applied Science to determine the optimal methods to measure promotions ROI, marginal efficiency, and impact on long-term LTVs.

You will also partner with Performance Marketing and Customer Engagement to deploy promotions at scale across all touchpoints but predominantly through CRM (email, SMS) and in-product communications.

  • Develop and execute a comprehensive promotions and offer strategy aligned with New MRR and LTV.
  • Program-manage the launch, monitoring, and reporting of Trialist & Customer promotions and incentives in both Direct and Partner businesses in partnership with Lifecycle Communications and Product teams.
  • Create and manage a promotional calendar, ensuring timely execution of offers and promotions.
  • Work with Performance Marketing and Lifecycle to develop creative assets and marketing materials to support promotions in a scalable way.
  • Work with Marketing Automation and third-party platforms to deliver efficient, user-friendly fulfilment of various offers including e-giftcards.
  • Monitor and analyze the performance of promotions and offers, providing regular reports and insights to drive optimization.
  • Identify opportunities for segmentation and personalization of offers to improve targeting and effectiveness.

What You'll Bring

  • Experience in Growth/CRM/Product with a focus on optimizing promotions.
  • Previous experience running similar lifecycle promotional programs is a plus.
  • Bachelor degree.
  • Solid experience in CRM/Digital Marketing.
  • Experience with A/B testing, multivariate testing, and statistical analysis.
  • SQL knowledge is highly preferred.
  • Previous experience in consulting, finance, or banking is considered a plus.

Why Us?

Our company culture values work-life balance, employee well-being, and career development. We offer generous paid leave, health insurance, life insurance, income protection, wellbeing and sports programmes, employee resource groups, and many other benefits that reflect our human value.

  • Chief Financial Strategist

    2 weeks ago

    Melbourne, Victoria, Australia beBeeFinance Full time $180,000 - $220,000

    Job Title: Chief Financial StrategistAs a key member of our organization, the Chief Financial Strategist plays a critical role in driving financial performance and operations portfolios. Reporting to the Managing Director and founder, this executive will partner with Equity Directors to deliver initiatives for commercial operations and financial...

  • Chief Communication Strategist

    3 days ago

    Melbourne, Victoria, Australia Bebeecommunication Full time

    Job Title: Chief Communication StrategistRole OverviewAs a Chief Communication Strategist, you will play a pivotal role in shaping the company's culture and driving employee engagement. This strategic communications position reports to a senior leader and involves providing guidance on internal communication strategies.Key Responsibilities:Develop and...

  • Chief Communication Strategist

    6 days ago

    Melbourne, Victoria, Australia beBeeCommunication Full time $120,000 - $180,000

    Job Title: Chief Communication StrategistRole OverviewAs a Chief Communication Strategist, you will play a pivotal role in shaping the company's culture and driving employee engagement. This strategic communications position reports to a senior leader and involves providing guidance on internal communication strategies.Key Responsibilities:Develop and...

  • Chief Financial Strategist

    1 week ago

    Melbourne, Victoria, Australia beBeeLeadership Full time $145,000 - $175,000

    Job Title:Chief Financial Strategist About the Role:The Chief Financial Strategist will lead and inspire the finance function to develop and continually grow, delivering solutions aligned to business needs and driving commercial outcomes.This role requires a dynamic leader who can contribute to shaping the strategic direction of the business, build a culture...

  • Chief Growth Strategist

    2 weeks ago

    Melbourne, Victoria, Australia beBeeStrategist Full time US$350,000 - US$450,000

    Job Title: Chief Growth StrategistWe are seeking a visionary and results-driven Chief Growth Strategist to spearhead high-level growth initiatives and drive long-term revenue strategies.Main Responsibilities:Develop and implement business development strategies aligned with corporate objectives.Analyze market trends, identify new opportunities, partnerships,...

  • Chief Financial Strategist

    1 week ago

    Melbourne, Victoria, Australia beBeeFinance Full time $220,000 - $250,000

    Job Title: Chief Financial StrategistWe are seeking an experienced and accomplished Chief Financial Strategist to lead our financial strategy, planning, and reporting functions. This is a key role that will play a vital part in shaping the financial direction of our business.The ideal candidate will have a strong commercial acumen, proven experience leading...

  • Chief Growth Strategist

    1 day ago

    Melbourne, Victoria, Australia beBeeStrategist Full time $150,000 - $200,000

    Job Title:Chief Growth StrategistJob Description:The Chief Growth Strategist will spearhead the development and execution of business strategies, identifying opportunities for expansion through strategic partnerships, mergers and acquisitions, or organic growth.This role involves proactively identifying potential deals, developing a pipeline of strategic...

  • Chief Security Strategist AWS

    3 days ago

    Melbourne, Victoria, Australia beBeeStrategist Full time $150,000 - $175,000

    Job Title: Chief Security StrategistA 500-word summary of the job description follows.The Chief Security Strategist will lead and manage certification, accreditation, assurance, and authorization activities across the security program. This role involves establishing and executing the overall strategy to achieve the overall milestone for the program.Serve as...

  • Chief Marketing Strategist

    5 days ago

    Melbourne, Victoria, Australia beBeeStrategist Full time $160,000 - $200,000

    Job Title: Chief Marketing StrategistThe Chief Marketing Strategist works to plan and deliver the marketing function of a prominent festival year-round, including the annual Festival campaign.Marketing StrategyDevelop and execute a comprehensive marketing strategy to drive engagement and sales for the Festival.Oversee all marketing activities including brand...

  • Senior Financial Strategist

    5 days ago

    Melbourne, Victoria, Australia beBeeQuantitative Full time $200,000 - $220,000

    Job Title:Chief Financial StrategistJob Description:The Chief Financial Strategist will oversee the execution of multi-currency arbitrage strategies across Asian-Pacific markets.