Marketing and Brand Strategy Professional

2 days ago

Brisbane, Queensland, Australia beBeeBrandManager Full time $100,000 - $140,000
Job Description

This role is responsible for developing and implementing comprehensive advertising strategies across all platforms to meet business objectives.

The ideal candidate will have a minimum 5 years of experience in advertising, marketing or brand management and possess strong organizational and communication skills.

They should be skilled in social media platforms, SEO/SEM and data analytics, with excellent creativity and attention to detail.


Key Responsibilities
  1. Develop and implement advertising strategies to achieve business objectives.
  2. Manage and coordinate advertising campaigns across various platforms.
  3. Collaborate with the creative team to produce compelling ad creatives.
  4. Assist franchise stores with website design and development.
  5. Coordinate with external vendors and agencies for specialized services.
  6. Conduct market research and analyze data to improve advertising strategies.

Required Skills and Qualifications
  • Minimum advanced diploma in advertising, marketing, business etc.
  • At least 5 years of experience as Advertising, Marketing or Brand Manager.
  • Ability to communicate in English, Chinese Mandarin and Cantonese.
  • Experience in E-commerce industry.
  • Strong interpersonal skills and a positive thinker.
  • Exceptional creativity and attention to detail.

Benefits

As a key member of the team, you will have the opportunity to work closely with franchise store owners and collaborate with other departments to ensure alignment of advertising efforts with overall business goals.

You will also have the chance to develop and manage budgets for advertising campaigns and track performance using metrics such as ROI and conversion rates.


Others

Train and support franchise store managers and staff on best practices in advertising, including digital marketing and social media.

Stay updated on the latest advertising trends, tools and technologies, and provide continuous learning opportunities for the team.

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