Senior Marketing Executive

4 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $110,000 - $140,000

Levande redefined retirement living by creating communities grounded in care, trust, and excellence. We offer vibrant communities supported by high-quality services and a strong customer focus.

A leading provider of retirement living options is seeking a commercially minded Marketing Manager to join its national Sales and Marketing team. This role leads end-to-end marketing for new development projects, from insight-driven planning to campaign execution and performance measurement.

Key responsibilities include:

  • Leading marketing strategy for new development projects, delivering integrated campaigns that drive sales volume, speed, and price outcomes
  • Designing and implementing campaigns across media, digital, creative, CRM, and content
  • Misingn and managing campaign performance, using data and insights to refine strategy and maximise return on investment
  • Collaborating with key stakeholders, including Development, Sales, and external agencies, to ensure alignment of project and customer goals
  • Applying local market intelligence and customer insights to create compelling go-to-market plans tailored to each community

Requirements include:

  • Over five years of experience in marketing, ideally within retirement living, residential property, project marketing, or masterplanned communities
  • Proven ability to plan and deliver successful campaigns across multiple channels
  • Strong commercial acumen with a focus on measurable outcomes
  • Excellent communication and stakeholder engagement skills
  • A growth mindset and passion for delivering customer-led solutions
  • Familiarity with Salesforce Marketing Cloud is advantageous

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