Digital Media Activation Specialist

5 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $120,000
Job Overview

This role will lead online retail media planning and execution from start to finish. The successful candidate will oversee the entire campaign lifecycle, from initial planning and creative briefings to optimization and post-campaign analysis.

">Key Responsibilities
  • Plan, develop, and execute online retail media for various brands across multiple retail clients.
  • Lead online trade marketing and retail media for key accounts, collaborating with stakeholders to achieve campaign goals.
  • Implement best practices for product and brand page design.
  • Work closely with client activation leads to ensure smooth retailer execution.
  • Provide expert recommendations on budget allocation and track retail media budgets.
  • Oversee the execution process for online retail media assets, product pages, and brand pages.
  • Ensure all assets align with brand guidelines and industry standards.
  • Collaborate with cross-functional teams to integrate online executions with offline and media events.
>Qualifications
  • Strong understanding of retail media channels and digital landscape.
  • Excellent interpersonal skills and ability to influence diverse stakeholders.
  • Strategic mindset grounded in data analysis to inform future decisions.
  • Proven ability to manage complex projects effectively.
>Benefits
  • Comprehensive insurance package
  • Hybrid working environment with flexible work arrangements
  • On-site fitness facilities and health programs
  • Employee discounts
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