Media Activation Specialist

4 days ago

Melbourne, Victoria, Australia beBeeCareer Full time $80,000 - $120,000
Account Manager Role

Unlock new perspectives and drive business growth by joining our dynamic team.

We're on a mission to create innovative marketing strategies that build and grow brands. Our goal is to understand consumer behavior, attitudes, and insights to unlock opportunities for growth.

To achieve this, we need talented individuals who can bring their expertise and passion to the table. We offer flexible working options, prioritize mental health & wellbeing, and foster a culture of collaboration and innovation.

In this role, you'll be responsible for assisting with biddable media activation across various channels, partnering closely with clients, stakeholders, and media to build strong relationships. You'll also execute cross-channel campaigns, track and optimize results, and deliver timely and insightful media buys.

You'll support the delivery of daily holdings checking, material management, POPs, and assist the team in all planning by sourcing relevant information when requested. You'll also work with the Investment team to understand how to optimize campaigns to deliver on set goals and KPIs.

The ideal candidate will have minimum 1-2 years' experience in a media agency or client-facing publisher/media sales environment. You'll need strong understanding of traditional and digital media channels, as well as tools and buying fundamentals. Proficiency in using media buying and analytics platforms is essential, along with demonstrated analytical skills and excellent communication, interpersonal, and negotiation skills.

What You'll Bring:

  • Minimum 1-2 years' experience in a media agency or client-facing publisher/media sales environment
  • Strong understanding of traditional and digital media channels, as well as tools and buying fundamentals
  • Proficiency in using media buying and analytics platforms
  • Demonstrated analytical skills, with the ability to interpret data and generate actionable insights
  • Excellent communication, interpersonal, and negotiation skills, with the ability to build and maintain strong relationships with clients and stakeholders

What You're Looking For:

  • A supportive and collaborative culture
  • Clients who are open to innovative thinking and willing to be challenged
  • Opportunities to learn Offline channels and grow into an omnichannel activation and planning expert

Key Responsibilities:

  • Assisting with biddable media activation across various channels
  • Partnering closely with clients, stakeholders, and media to build strong relationships
  • Executing cross-channel campaigns, tracking and optimizing results
  • Delivering timely and insightful media buys
  • Supporting delivery of daily holdings checking, material management, POPs
  • Assisting team in all planning by sourcing relevant information when requested
  • Working with the Investment team to optimize campaigns

Requirements:

  • Minimum 1-2 years' experience in a media agency or client-facing publisher/media sales environment
  • Strong understanding of traditional and digital media channels, as well as tools and buying fundamentals
  • Proficiency in using media buying and analytics platforms

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