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Results-Oriented Digital Strategist

2 weeks ago

Sydney, New South Wales, Australia beBeeStrategist Full time $90,000 - $120,000
Job Overview

This is a high-level, strategic leadership role where you will be responsible for leading complex paid media accounts to drive client goals and objectives.

Key Responsibilities
  • Client Communication
    • You will establish strong relationships with clients, built on trust and mutual understanding. This involves communicating client needs across paid channels.
    • Work closely with clients and internal teams to set quarterly objectives, strategies, and bi-weekly tactical plans.
    • Attend relevant client meetings to handle matters such as presentations, asset delivery, general troubleshooting, and implementation.
  • Campaign Setup
    • Collaborate with the Paid Media team to brief and manage ad creation and campaign setup, enhancing targeting precision and maximizing campaign efficiency.
    • Explore new opportunities for platform spending and align media strategies with clients' release and content calendars.
    • Oversee and optimize client campaigns across various channels, managing day-to-day activities including tracking, monitoring, recommendations, optimizations, and reporting.
  • Analysis and Reporting
    • Report on ad creatives, making recommendations for future designs and messaging based on current trends and opportunities for improvement.
    • Manage budget planning and revenue forecasting, ensuring pacing aligns with targets and sales goals are met.
    • Analyze campaign and media performance across all channels to provide actionable insights and recommendations.
    • Bring new ideas to improve workflows and enhance the technology stack.