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Consumer Business Manager
2 months ago
The Consumer Business Manager at Ballpark is a key position within the Sports Entertainment Network, responsible for driving revenue growth and enhancing the fan experience through strategic planning and execution of consumer business initiatives.
Key Responsibilities- Membership Strategy and Management
- Develop and implement membership growth strategies, including targeted marketing campaigns and member retention initiatives.
- Design and execute programs to engage and retain members, providing exclusive content and personalized communication.
- Analyse membership data to identify trends and opportunities for growth, providing actionable insights to senior management.
- Ticketing Strategy and Management
- Develop and execute comprehensive ticket sales strategies to maximize revenue and attendance, including dynamic pricing models and promotional offers.
- Implement dynamic pricing models and promotional offers to attract diverse audiences and fill seats.
- Manage all ticket sales channels, ensuring a seamless and user-friendly purchasing experience.
- Merchandise Strategy and Management
- Develop and implement merchandise strategies to increase sales, including product selection, pricing, and inventory management.
- Expand merchandise sales channels, including online stores and on-site retail locations.
- Collaborate with designers and suppliers to create unique and high-quality merchandise.
- Proven experience in consumer business management, focusing on membership, ticketing, and merchandise.
- Strong portfolio of successful projects and initiatives in a similar role.
- Background in data analysis and strategic planning.
Sports Entertainment Network is a leading player in the sports and entertainment industry, dedicated to delivering exceptional experiences for our audiences, fans, and partners. We offer unique opportunities for professional development and career advancement within a dynamic and supportive team environment.
