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Brand Copywriter

2 months ago


Melbourne, Victoria, Australia Easygo Full time
About the Role

This is a Brand Copywriter position with Easygo, a leading company in the AU market. We're seeking a talented and experienced professional to join our dynamic team and contribute to shaping and maintaining our brand's voice across all touchpoints.

Key Responsibilities
  • Develop and maintain the brand's Tone of Voice, ensuring consistency across all channels and resonating with our target audience.
  • Create and manage brand guidelines, including copywriting standards, to ensure adherence across the organization.
  • Craft compelling brand campaigns, including taglines, slogans, and key messages that align with the overall brand strategy.
  • Produce engaging advertising copy for various channels, including digital, print, and broadcast media.
  • Support cross-departmental branding efforts, collaborating with product, marketing, and communication teams to ensure brand consistency.
  • Document and create brand-related content, ensuring clarity and alignment with brand standards.
  • Stay up-to-date with industry trends, competitor strategies, and best practices in brand copywriting to continuously improve and innovate our brand communication.
Requirements
  • Experience: Minimum of 3-5 years of experience in brand copywriting or a related field.
  • Skills: Exceptional writing, editing, and proofreading skills with a strong understanding of branding principles.
  • Creativity: Ability to develop innovative and compelling content that aligns with brand strategy.
  • Attention to Detail: Strong attention to detail and a commitment to producing high-quality work.
  • Communication: Excellent verbal and written communication skills, with the ability to articulate complex ideas simply and effectively.
  • Collaboration: Proven ability to work collaboratively in a team environment and across departments.
What We Offer
  • EAP access for you and your family.
  • Access to over 9,000 courses across our Learning and Development Platform.
  • Paid volunteer day.
  • Daily catered breakfast.
  • Massage Wednesdays.
  • Team lunches and happy hour in the office from 4pm on Fridays.
  • Fun office environment with pool tables, table tennis, and all your favorite gaming consoles.
  • Help yourself drinks fridges and snack shelves.

We're an equal opportunities employer and welcome applications from diverse candidates. If you don't think you're a perfect fit, you can still create a profile on Hatch and we'll match you to other roles that suit your profile.