Brand Partnership Executive

2 days ago


Melbourne, Victoria, Australia beBeeMarketing Full time $120,000 - $170,000
Beauty Marketing Specialist

We're driven by our vision to inspire like no other.

Our transformation strategy is focused on delivering growth-driving marketing strategies and retail media plans across the beauty category.

This role creates marketing campaigns that drive full-funnel shopper engagement, grow category share, and maximize retail sales and media revenue.

Reporting to the Marketing Manager, you will collaborate cross-functionally with merchandising, brand, sales, and media teams, and work directly with brand partners to unlock growth through targeted insight-led marketing activity.

You must bring a combination of brand management experience, media buying knowledge, campaign planning skills, and strong commercial acumen.

Key Responsibilities:
  • Build and manage high-impact brand partnerships for a portfolio of premium and emerging beauty brands.
  • Lead the planning and execution of integrated marketing campaigns across instore, digital, paid media, social, and experiential.
  • Activate campaigns through our marketing ecosystem, partnering with internal teams to deliver data-led omni-channel programs that drive conversion and brand equity.
  • Leverage our growing retail media capabilities to enhance campaign performance.
  • Support the development of new retail media opportunities aligning with global shifts in department store marketing teams becoming performance-driven media partners.
  • Collaborate and support the Marketing Manager to deliver broader category and enterprise-level marketing priorities.
What You'll Bring:
  • 5+ years of experience in a strategic executional marketing role, ideally in beauty, retail, or an agency.
  • Proven ability to deliver multi-channel campaigns in a fast-paced collaborative environment.
  • A deep understanding of the beauty consumer mindset trends and content formats that drive engagement.
  • Commercial acumen and natural ability to manage competing priorities without compromising quality.
  • Strong stakeholder management and communication skills comfortable working across internal and external teams.


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