Marketing Lead Generator

10 hours ago

Melbourne, Victoria, Australia beBeeContent Full time $90,000 - $120,000
Lead Generation Marketing Specialist

We are seeking an experienced marketing professional to develop and implement lead generation strategies that drive business growth. The ideal candidate will have a proven track record of success in content management, social media, and marketing analytics.

Job Description:
  • Develop and execute lead generation marketing strategies
  • Oversee content creation and management
  • Manage social media channels
  • Collaborate with internal teams on product-based content marketing campaigns
  • Analyse marketing performance metrics
  • Build relationships with key stakeholders
  • Identify opportunities for market expansion
  • Evaluate marketing activities against industry standards

The Successful Candidate:

  • Strong experience in content management and social media
  • Proven ability to develop and execute lead generation marketing strategies
  • Expertise in creating product-based content marketing campaigns
  • Excellent communication and stakeholder management skills
  • Adept at analysing marketing data
  • SaaS industry experience is highly beneficial

Key Responsibilities:

  • Research and identify target audience
  • Develop and implement lead generation marketing plans
  • Collaborate with cross-functional teams
  • Maintain accurate records and reports

Requirements:

  • Bachelor's degree in Marketing or related field
  • Minimum 3 years' experience in marketing
  • Proven track record of success in lead generation
  • Excellent communication and stakeholder management skills
  • Proficient in marketing analytics tools

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