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Senior Business Leader

2 weeks ago

Sydney, New South Wales, Australia beBeeOpportunity Full time $120,000 - $150,000

Unlock Opportunities for Growth in a Sustainable Economy

Job Description:

At the forefront of innovation, our organization is designed to predict and plan for disruptive future opportunities. As a Senior Strategy Director, you will play a pivotal role in shaping the strategic discipline for media responses.

Your responsibilities will include driving core functions such as objective & challenge identification, target audience profiling & recommendation development, consumer journey mapping, insight & strategic territory identification, comms architecture design, media platform & principle development, topline media channel selection & orchestration, measurement framework development.

As a leader, you will develop, manage and grow a team of media strategists. You will also be involved in identifying local 'big bet briefs' that present opportunities to deploy your strategic process or the potential for award-worthy work. Additionally, you will guide award-worthy work through creative media solutions.

Requirements:

  • Strong understanding of communications strategy development, media connections planning, and the media planning and buying landscape.
  • Ability to drive key functions of the strategic discipline, including objective & challenge identification, target audience profiling & recommendation development, and consumer journey mapping.
  • Leadership skills to develop, manage and grow a team of media strategists.
  • Strategic thinking to identify local 'big bet briefs' and guide award-worthy work through creative media solutions.
  • Excellent working experience with Roy Morgan, AQX, Nielsen and other audience tools, with oversight into MMM and proven ability to understand value.
  • Demonstrated understanding of marketing science.
  • Ability to integrate and collaborate across an end-to-end response to brief to ensure the strategic direction is reflected in tangible campaign outcomes.
  • Fostering positive and productive ways of working with agency peers across assigned clients.

What's in it for you?

  • Real flexibility to work when and where you feel most productive.
  • Opportunity to give back with dedicated volunteer leave and whole-company events.
  • Career Development and Learning & Development opportunities.

Become a champion for meaningful progress:

Our diverse and inclusive culture enables employees to bring their whole selves to work and be proud of doing so. We encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.