Social Media Community Leader

1 week ago

Sydney, New South Wales, Australia beBeeCommunity Full time $110,000 - $130,000

Job Overview:

We're seeking a visionary Social Media Community Lead to spearhead our social strategy, driving growth, innovation, and community connection. As a key member of our team, you'll be responsible for setting the tone and direction for our social media presence.

Key Responsibilities:

  • Develop and execute a comprehensive social media strategy that aligns with our brand goals and objectives.
  • Stay ahead of digital trends, identifying opportunities to improve content, processes, and partnerships.
  • Collaborate with internal stakeholders to develop engaging, social-first storytelling.
  • Foster authentic community engagement across platforms, working closely with our customer experience team.
  • Manage influencer relationships, gifting, and brand collaborations aligned to our values and reach goals.
  • Execute creative campaigns and competitions that deepen impact and audience connection.
  • Deliver monthly performance reports and strategic insights to inform and refine our approach.

What We're Looking For:

You're a creative and strategic thinker who understands the power of social media to build community, spark conversation, and drive brand growth. You thrive in fast-paced environments, love experimenting with new ideas, and are passionate about storytelling that makes an impact.

Bring 5+ years of experience in social media, whether in an agency, studio, or in-house environment. Have a standout portfolio that demonstrates your ability to grow channels and create compelling, high-performing content. Are skilled in mobile-first content creation, with a strong grasp of platform trends and tools.

Confidently plan, direct, shoot, and edit social-first video and imagery. Possess excellent written and verbal communication skills and a natural flair for storytelling. Stay deeply connected to social trends, popular culture, and all major platforms including Instagram, TikTok, Facebook, YouTube, Snapchat, and LinkedIn.

Are curious, community-focused, and always exploring beyond your own algorithm. Hold qualifications in communications, media, or a related field. Additional strengths such as on-camera presenting, social copywriting, and proficiency in Adobe Creative Cloud and Figma will be highly regarded.

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