Senior Product Launch Manager

2 days ago

Sydney, New South Wales, Australia beBeeProductMarketing Full time $120,000 - $150,000
Key Product Launch Position

We are seeking a highly motivated product marketing professional to join our team. The successful candidate will be responsible for launching and driving go-to-market strategy and adoption for some of our most critical products.

The ideal candidate will have a proven track record in product marketing, with experience launching products or features and driving meaningful customer adoption. They will be comfortable working closely with sales and responding to market feedback quickly, and will thrive in a cross-functional, fast-paced environment.

In this role, you will shape messaging and positioning, launch new products, integrations, and bundles, and lead adoption campaigns that connect these products to customer value. You will also equip our field teams with the enablement they need to drive platform-wide impact.

You will:

  • Develop differentiated positioning and compelling messaging for residential software apps, rooted in customer needs and strategic insight.
  • Lead go-to-market efforts to drive awareness, engagement, and adoption of existing portfolio of residential software products.
  • Work cross-functionally with Sales and Marketing teams to launch product-led GTM initiatives for new product releases, integrations, and key product bundles.

The successful candidate will be a strong communicator, with excellent written and verbal skills. They will be able to represent the voice of the customer and have a pulse on the product's key competitors, market differentiators, and how to articulate these to internal and external stakeholders best.

Required Skills & Qualifications:

  • 2+ years in product marketing or a similar function, ideally in B2B SaaS or platform products.
  • Proven experience launching products or features and driving meaningful customer adoption.
  • Execution-driven with a strong 'can-do' attitude.

Benefits:

  • Flexible working arrangements.
  • Base salary.
  • 6x Flexi AnyDay (pro-rata): knock 2.5 hours off your day.

About Us:

We are passionate about creating a work environment that you look forward to every single day.

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