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Victoria Field Marketing Manager

1 month ago

Melbourne, Victoria, Australia Red Bull Full time

Role Overview

The Field Marketing Manager for Victoria and Tasmania will champion our brand across the region, reflecting our global spirit with a local flair.

As a key representative of Red Bull, you will connect with influencers in both online and offline forums, creating and implementing localized marketing initiatives, projects, and events that drive brand awareness and engagement.

Responsibilities:

Key Responsibilities

  • Infuse global and national Red Bull priorities, strategies, and philosophy in the field, building a local face for our global brand.
  • Pioneer and implement marketing initiatives that engage networks, influencers, and communities across Victoria and Tasmania, ensuring a premium brand experience at every touchpoint.
  • Develop and maintain strategic relationships with Victorian and Tasmanian influencers, spanning sports, culture, and digital platforms.
  • Recruit, train, and manage a high-calibre team, fostering an environment of growth and continuous improvement.
  • Implement a streamlined logistical system for managing warehousing and infrastructure, managing the regional budget with precision, and establishing mutually beneficial partnerships.
  • Collaborate with sales teams to ensure Red Bull's visibility and availability, particularly focusing on university-campus presence and sales initiatives.

Requirements

  • Mid to senior level experience in devising and implementing marketing strategies, including projects and events.
  • Demonstrated expertise in guiding and nurturing a team, providing direct management and professional growth for team members.
  • Travel 30-40%.

Why Red Bull

At Red Bull, we live by our values of Finding Your Meaning, Freedom & Responsibility, and Mastery. We're passionate about empowering people and ideas since 1987.