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Digital Marketing Strategist

1 month ago


Melbourne, Victoria, Australia Snaphunt Full time

Job Title: Digital Marketing Strategist - Performance Media Expert

We are seeking a highly skilled Digital Marketing Strategist - Performance Media Expert to join our team at Snaphunt.

About the Job

The ideal candidate will have a proven track record of delivering exceptional results in performance marketing, with a focus on Search advertising for LION clients. This role requires expertise in tactical development and execution of campaigns across social platforms, including Meta Business Manager.

  • Main Responsibilities:
  • Execute and refine performance marketing campaigns, targeting platforms such as Meta, Instagram, TikTok, and ideally Pinterest, Twitter, Reddit etc.
  • Manage campaign setup, optimisation, and analysis, ensuring KPIs and performance benchmarks are met.
  • Utilise advanced analytics to track campaign performance, interpret data, and make informed decisions for campaign adjustments.
  • Stay ahead of industry trends and updates in performance marketing tools and platforms, applying new techniques and technologies to enhance campaign effectiveness.

Requirements

To be successful in this role, you will need:

A minimum of 3 years experience in performance marketing, managing budgets $3k-$20k+ per month (ideally ecommerce, SaaS or Marketplaces).Good knowledge of Meta Business Manager and associated platforms.Ideal working knowledge of TikTok, Amazon Advertising, Google Ads, and The Trade Desk, demonstrating ability to effectively manage and optimize campaigns across these channels.Analytical skills, with familiarity in using tools like Google Analytics and SEMrush for data analysis and reporting.Solid communication and interpersonal skills for effective cross-team collaboration.A creative and results-oriented mindset, with a track record of tackling marketing challenges successfully.

About Our Company

Our client is a global, full-service digital agency specialising in eCommerce. With over 50 seasoned veterans and channel specialists, we ensure smooth journey-led experiences across multiple touchpoints. We are dedicated to delivering innovative solutions that drive real results for our clients.

Salary and Benefits

This role offers an estimated salary range of $80,000-$110,000 per annum, based on location and experience. In addition to competitive compensation, we offer a comprehensive benefits package, including opportunities for career growth and professional development.