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3 days ago
We are seeking a skilled professional to drive the development and execution of go-to-market strategies for our SaaS products. This is a hands-on, high-impact role in a fast-scaling B2B SaaS business.
This position combines strategic product marketing with sales enablement, ensuring our SaaS DXP solutions are launched successfully, adopted widely, and communicated with clarity.
- Go-to-Market Leadership: Own the strategy and execution of product launches, focusing on DXP and related SaaS solutions
- Define and deliver positioning, messaging, and value propositions that resonate with target buyers
Market Insight & Strategy
- Conduct market research, customer interviews, and competitive analysis to inform GTM decisions
- Build and maintain buyer personas and customer journeys to guide product and sales activity
Sales Enablement
- Develop sales materials including playbooks, battlecards, decks, and case studies tailored to DXP and broader SaaS offerings
- Deliver ongoing training and enablement so Sales and Customer Success can confidently position and sell
Leadership
- Line manage and mentor a junior marketer, helping them grow and contribute effectively
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