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Brand Leader

3 weeks ago

Melbourne, Victoria, Australia beBeeBrand Full time $90,000 - $120,000
Job Title: Brand Leader

We are seeking a seasoned brand leader to drive the continuous evolution of our visual and experiential touchpoints with customers. This dynamic role will shape the heritage of our brand, positioning us as a leader in the athleisure space.

The successful candidate will be responsible for developing and executing creative campaign strategies that embody our core values and vision. They will concept and sign off on creative campaigns, ensuring clear objectives and strong visual storytelling.

Maintaining and evolving our brand guidelines is also a key responsibility, ensuring they reflect our aesthetic and market trends. Additionally, they will oversee website reskins and implement UX/UI updates to enhance our digital experience.

The ideal candidate will have international experience across multiple cultures and demographics, with a Bachelor's degree in a relevant field such as art, graphic design, marketing, communications, or journalism. They should have a minimum of 5 years' experience in a digital marketing environment, particularly with web, social, and emerging technologies.

A proven track record of managing performance marketing channels and leading a team with clear KPIs and career development plans is essential. The ability to innovate and optimize campaign spend while enhancing creative efficiencies is also highly valued.

We offer a hybrid work model, eligibility for short-term incentive bonuses, parental leave package, state-of-the-art gym at HQ, competitive staff discounts, and exciting team events and initiatives.