Head of Digital Marketing

3 days ago


Brisbane, Queensland, Australia Just Digital People Full time

We are seeking a highly experienced and strategic thinker to lead our search marketing efforts as a Head of Digital Marketing. This is a leadership position with a focus on driving significant growth and revolutionizing our client's search marketing strategy.

Key Responsibilities:

  • Develop and implement a comprehensive search marketing strategy to maximize visibility, traffic, and lead volumes
  • Lead a team of technical experts to ensure technical SEO optimization and on-site and off-site SEO optimization
  • Proactively monitor and manage SEO performance against key competitors
  • Liaise with the IT team to ensure seamless integration of search marketing efforts
  • Develop annual Programmes of Work for each vertical across the business, aligning with overarching strategy
  • Measure performance against key performance indicators (KPIs)

Requirements:

  • 7+ years of proven experience in finance/insurance SEO
  • Strong track record of delivering high-profile clients
  • Ability to translate SEO efforts into measurable business results
  • Experience leading and motivating technical teams
  • Forward-thinking approach to emerging search trends and AI
  • Experience in fintech or similar industries

About the Role:

This is a unique opportunity to make a real impact in a rapidly evolving field. Our client is looking to significantly improve their search rankings in a competitive market, and they need a strategic thinker to lead the charge.



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