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Strategic Data Insights Analyst Melbourne, Australia

1 month ago

Melbourne, Victoria, Australia Easygo Full time

At Easygo, we're seeking a Strategic Data Insights Analyst to join our dynamic team in Melbourne, Australia. As a key player in our marketing department, you'll drive global multi-million-dollar campaigns with data-driven decisions and insights.

We're looking for a data-driven professional with a passion for MarTech who thrives on digging into complex data to provide actionable insights. If you're passionate about crypto, marketing, and data, this could be the perfect opportunity for you at the forefront of the gaming industry.

About the Role
  • Data Analysis & Reporting: Collect, analyze, and interpret data from various marketing channels, including digital, social media, email, and paid advertising.
  • Performance Tracking: Monitor and report on the performance of marketing campaigns, including ROI, conversion rates, and other key metrics.
  • Insight Generation: Develop insights and trends from data analysis to inform marketing strategies and improve overall campaign effectiveness.

This role offers an estimated salary of $90,000 - $110,000 per year, depending on experience. You'll work closely with the marketing, finance, and business intelligence teams to align data analysis with overall business objectives.

Requirements
  • Bachelor's or master's degree in data science, statistics, computer science, or related field.
  • 3+ years working as a Data Analyst within the Marketing/Payment/Finance/Operations sectors.
  • Strong proficiency in data analysis tools such as Python, SQL, and data visualization tools like Tableau or Power BI.

The ideal candidate will have strong Google suite integration experience, sports & gambling knowledge advantageous, cryptocurrency knowledge would be advantageous, and proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Jira & Intercom. Exposure to Netsuite is also a plus.