Data-Driven Marketing Strategist

2 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $120,000
Job Overview

Unlocking customer value through strategic marketing insights is a key objective of this role. By leveraging data-driven approaches, you will play a pivotal part in shaping the future of our client's growth.

This is an exciting opportunity to work with large datasets, uncover trends and segment opportunities, and inform personalized campaigns using SQL as your primary skillset.

As an expert in data analysis, you will be responsible for synthesizing insights from multiple sources to provide actionable recommendations that drive business outcomes. This may include identifying areas for improvement, developing targeted strategies, and tracking the effectiveness of implemented changes.

The ideal candidate will possess strong technical skills in coding, database management, and data manipulation, as well as excellent written and verbal communication skills. Proactive individuals who are comfortable working independently and remotely are highly desirable.

Key Responsibilities:

  • Extract and analyze customer data to identify trends and opportunities for growth.
  • Develop strategic marketing insights that inform campaign personalization and drive business outcomes.
  • Synthesize insights from multiple sources to provide actionable recommendations.
  • Collaborate with cross-functional teams to implement data-driven solutions.

Requirements:

  • Minimum of 3 years' experience in a similar role or relevant industry.
  • Strong technical skills in coding (SQL) and database management.
  • Excellent written and verbal communication skills.
  • Proactive, self-motivated individual with ability to work independently.

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