Marketing Director for Retail Expansion
9 hours ago
St Vincent de Paul Society Victoria is a leading Not-for-Profit organisation in Victoria, assisting people through the challenges of poverty and exclusion.
We are seeking an experienced Retail Marketing Manager to lead the development and execution of marketing strategies aimed at driving traffic, increasing sales, and enhancing brand awareness across our retail locations.
This role will focus on customer acquisition, improving customer experience, campaign development (both in-store and online) and utilising analytics to optimise marketing efforts. The position involves creating engaging and creative content strategies to capture the audience's attention, build interest, and ultimately drive sales.
About the RoleThe successful candidate will have 5+ years of experience in retail marketing with a major retailer and a proven track record of developing and implementing strategies to boost retail engagement.
- Experience in driving brand awareness and customer acquisition through diverse marketing channels and partnerships.
- Expertise in applying the latest marketing trends and best practices to identify opportunities for innovation and strategy development.
- Strong ability to analyse data and performance metrics to develop strategies and optimise marketing efforts.
The estimated salary for this role is around $120,000 per year, depending on experience. We offer competitive salary packaging options, professional development opportunities, and a family-friendly environment.
Key Accountabilities- Manage business plans and budgets effectively, ensuring ethical compliance with legislation, organisational policies, audit requirements, and report on financial status.
- Knowledgeable in the design and production process for retail campaigns and point-of-sale materials.
- Highly organised with strong time management skills, able to prioritise tasks, meet deadlines, and work within set time frames.
We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientations, and gender identities and expressions.
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