Strategic Brand Development Manager

1 month ago


Dandenong, Victoria, Australia Michael Page Full time

About Our Client

Michael Page is proud to partner with a leading manufacturing organisation specialising in producing high-quality, innovative products for diverse industries.

This prestigious company has established itself as a pioneer in the industry by continuously investing in research and development, remaining at the forefront of advancements.

Job Summary

We are seeking an experienced Strategic Brand Development Manager to lead our marketing efforts and drive brand awareness.

The successful candidate will have a proven track record of developing and implementing effective marketing strategies, campaigns, and programs that enhance brand reputation and drive business growth.

Key Responsibilities

  • Develop and manage brand initiatives, including events, sponsorships, and communications
  • Drive demand for the brand and products through annual promotion campaigns
  • Manage relationships with external agencies in PR, advertising, and creative
  • Lead the Sales team in developing trade collateral and brand decks
  • Manage the marketing budget and resources to maximise return on investment
  • Lead and manage the Marketing team

Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • Demonstrated ability to develop and implement effective marketing strategies and campaigns
  • Proficiency in various marketing software and platforms
  • Strong understanding of New Product Development and Project Management
  • Excellent communication and leadership skills, with experience leading teams highly desirable

What We Offer

  • Competitive salary package with bonus incentives
  • Opportunity to lead a team and the Marketing department
  • Be part of a company that is a leader in the Manufacturing industry
  • Average salary: $120,000 - $180,000 per year


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