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Strategic Director

2 weeks ago

Melbourne, Victoria, Australia beBeeStrategic Full time $150,000 - $180,000
Role Overview

We are seeking a highly skilled and experienced Strategic Communications Leader to join our team.

This role is responsible for designing actionable communications strategies in collaboration with internal/external agency partners, providing tangible direction that brings the strategic direction to life in media.

  • Drive the core functions of the strategic discipline: objective & challenge identification, target audience profiling & recommendation development, consumer journey mapping, insight & strategic territory identification, comms architecture design, media platform & principle development, topline media channel selection & orchestration, measurement framework development
  • Position yourself as a valued member of the client team across your assigned client portfolio, balanced with the ability to focus on core accountabilities as a specialist resource
  • Play an active role in identifying the local 'big bet briefs' that present opportunities to deploy our strategic process or the potential for award-worthy work
  • Be the champion of the client's target audience; actively delivering to Carat's Pioneering People proposition
Key Responsibilities

As a senior discipline contributor, you are expected to have a high level of competency in communications strategy development, be versed in media connections planning, and have a strong grasp of the media planning and buying landscape.

You will drive the core functions of the strategic discipline, position yourself as a valued member of the client team, play an active role in identifying opportunities for award-worthy work, and be the champion of the client's target audience.

Requirements
  • Have a strong understanding of industry and proprietary tools and systems used within dentsu, able to guide junior team members on the outcomes they can support
  • Integrate and collaborate across an end-to-end response to brief to ensure the strategic direction is reflected in tangible campaign outcomes
  • Foster positive and productive ways of working with agency peers across assigned clients
  • Identify and proactively manage the appropriate engagement from senior team members across the client portfolio, predominantly for new stakeholder introductions, and tier 1 briefings and responses
  • Display an optimistic attitude, positively and proactively contributing to the shape of the discipline, team, and agency in a fast-moving industry
What's In It For You?
  • Enjoy real flexibility to work when and where you feel most productive with our 'Be the Best You' policy which includes a $250 contribution to your home office setup
  • The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change
  • 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year for you to switch off and take your day, your way
  • Career Development and Learning & Development opportunities, including access to our global online dentsu University
About Us

We are a diverse and inclusive culture that enables our employees to bring their whole selves to work and be proud of doing so. We encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.

If you want to belong to a one global network where opportunities are limitless – we look forward to welcoming you.