Brand Growth Manager
5 days ago
About the Role
PepsiCo is seeking a highly skilled Senior Brand Manager to lead our Energy Drinks portfolio. As a key member of our Beverages team, you will be responsible for developing and executing strategic growth plans, managing the marketing mix, and driving business results.
Key Responsibilities:
- Develop and execute portfolio strategies for growth and expansion, utilising consumer insights and collaboration with cross-functional teams.
- Lead brand planning and innovation strategy, ensuring creative excellence and media transformation.
- Build relationships with global and regional energy teams for innovation and communication partnerships.
- Collaborate with AU and NZ bottlers to deliver business KPIs and drive revenue growth.
- Manage agency relationships to ensure effective and integrated brand initiatives.
About You:
We are looking for a motivated and experienced professional with a strong track record in sales/marketing, people management, and influencing/persuading skills. Proven success in comms development, media planning, TTL program development, innovation, research, and agency management is essential. Strong planning and organisational skills to manage and execute projects on time and on budget are also required.
What We Offer:
- A competitive benefits package, including 12% annual bonus, $20k car allowance p.a., and discounts on various brands.
- Health & Wellness programs, including discounted private health insurance, financial coaching, counselling sessions, flu vaccinations, and skin checks.
- Professional development opportunities and global career prospects.
PepsiCo's Culture:
At PepsiCo, we value diversity, inclusion, and sustainability. We are committed to creating a positive impact for our employees, customers, and the planet. Our vision is to become a leading actor in the transformation of the global food system.
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