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Strategic Marketing Visionary

2 weeks ago


Melbourne, Victoria, Australia beBeeMarketer Full time $120,000 - $190,000
Marketing Leader Job Description

This position is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, and representing the company in JAPAC region.

  • The successful candidate will lead the vision and development of marketing strategies and plans by aligning overall marketing efforts, ensuring end-to-end marketing implementation, and team competencies and capabilities with strategic needs.
  • Fosters a consumer and customer-centric culture across the enterprise, leveraging internal and external expertise to generate data-driven insights to foster stronger innovation and engagement.
  • Guides the development and implementation of the marketing strategy across touchpoints, covering media, digital roadmaps, CRM strategies, online experience, while facilitating digital transformation across businesses and markets.
  • Establishes clear objectives, strategies, initiatives, and metrics to reach overall business goals, and oversees complex marketing programs to build Marketing function capabilities across JAPAC.
  • Cultivates engagement and advocacy by enabling District Marketing Leaders in brand-led and digital communities, organizing and leading events, facilitating audience forums, collaborating with executive boards and site visits, and sharing best practices related to brand asset creation.
  • Oversees the delivery of an exceptional end-to-end consumer experience by equipping businesses, fostering marketing excellence, and directing strategic decisions on creative content, and touchpoint standards for owned and partner properties.
  • Enables District Marketing Leaders on budget planning, forecasting, and P&L management to optimize profitability and enhance financial performance.
  • Oversees consumer care and call centers, ensuring compliance with quality management systems and brand standards.
Requirements
  • Possess 10+ years of experience in the Marketing function of a large conglomerate.
  • Experience in driving Marketing efforts across multiple countries.
  • Proficiency in budget planning, P&L Management, Marketing expertise, and Digital transformation.
  • A master's degree in - Marketing, Communication, Sales, Business Administration or equivalent.
We Work Together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.

Onsite roles require full-time presence in the company's facilities.

Field roles are most effectively done outside of the company's main facilities, generally at the customers' or suppliers' locations.