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Senior Brand Manager
2 months ago
About Us
At Merck Group, we're a global healthcare leader driven by a passion to innovate and improve lives. Our diverse teams across 6 continents work together to develop medicines, intelligent devices, and innovative technologies in therapeutic areas like Oncology, Neurology, and Fertility.
Our Purpose
We're united in our purpose to help create, improve, and prolong lives. Our teams are passionate about caring for our rich mix of people, customers, patients, and planet. We're always looking for curious minds that see themselves imagining the unimaginable with us.
Your Role
As a Senior Brand Manager within the Oncology Business Unit, you'll drive the strategic marketing direction and lead the development, implementation, and execution of operational plans that optimize sales targets and market share in Australia and New Zealand. You'll work closely with cross-functional teams to deliver operational plans, manage brand finance and budgets, and develop key promotional campaign materials.
Key Responsibilities
- Develop and execute strategic marketing plans to drive sales growth and market share
- Lead cross-functional teams to deliver operational plans and manage brand finance and budgets
- Develop key promotional campaign materials and manage effective agency partnerships
- Interact with customer groups to gather insights and ensure compliance with company procedures and ethical standards
- Partner with the sales force and KAMs to drive opportunities and manage patient access programs
Requirements
- Minimum 7-10 years of experience in the pharmaceutical industry, including at least 3-5 years in a product management capacity
- Tertiary qualifications in Marketing, Business, or Sciences
- Strong skills in implementing omni-channel digital strategies
- Background in oncology or rare disease experience
- Proven track record in managing cross-functional teams and delivering successful product launches
What We Offer
We're a diverse team of curious minds who celebrate all dimensions of diversity and believe it drives excellence and innovation. We're committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress.