Lead Digital Growth Specialist

3 days ago

Sydney, New South Wales, Australia beBeeDigitalAccountManager Full time $85,000 - $105,000

Drive Digital Growth and Excellence

  • We seek an experienced Key Account Manager to lead the digital growth strategy for our Wholesale Business. As a key member of our team, you will be responsible for driving sell-out, improving brand presence, and enhancing consumer experience through data analysis, content execution, and performance tracking.

Primary Responsibilities:

  1. Monitor and report on digital KPIs (CTR, PDP views, CVR, ATC, ROAS) to identify risks and opportunities for growth and improvement.
  2. Support the rollout of global and regional Digital Partner Commerce initiatives, ensuring seamless execution aligned with our business requirements.
  3. Ensure accurate, consistent, and optimized product content across all digital touchpoints.
  4. Partner with internal teams (Planning, Brand Activation, Digital Wholesale) to deliver seasonal activations and drive business results.
  5. Prepare reporting packs, dashboards, and insights using tools like Power BI and Similarweb to inform strategic decisions.
  6. Contribute to performance reviews and seasonal sell-in processes by providing data-driven insights and recommendations.
  7. Collaborate with external account contacts on day-to-day operations and executional follow-ups to ensure alignment and smooth execution.
  8. Share best practices with our Wholesale team to support business growth and development.

Key Performance Indicators:

  • Accuracy and timeliness of reporting.
  • Improvements in digital KPIs such as conversion, availability, and ROAS.
  • Consistency of product content and visibility across all digital channels.
  • Contribution to sell-through growth and account support.

Required Skills and Qualifications:

  • Solid understanding of digital KPIs and how to leverage them to improve performance and drive growth.
  • Strong analytical and reporting skills; proficient in using BI tools and Excel to analyze data and present insights.
  • Experience in eCommerce, marketplace operations, or account management; ability to adapt to dynamic business environments.
  • Clear communication skills; ability to articulate complex ideas and recommendations effectively.
  • Organized, proactive, and detail-oriented approach to work; ability to manage multiple priorities and deadlines.
  • Customer-focused mindset; ability to identify execution gaps and suggest improvements to enhance customer experience.

Requisite Education and Experience:

  • Bachelor's degree in Business, Marketing, or related field.
  • 4–5 years' experience in Sales, eCommerce, or Digital roles; proven track record of driving growth and excellence.
  • Experience supporting account growth through analysis and execution; ability to develop and implement effective strategies.
  • Exposure to marketplace or wholesale account environments; knowledge of THE ICONIC business operations a plus.

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