Perth Marketing Coordinator

5 days ago


Perth, Western Australia Go Study Australia Pty Ltd Full time

Company Overview

Go Study Australia Pty Ltd is a prominent player in the private education sector, dedicated to providing exceptional educational services to a diverse student body. With a commitment to quality and innovation, we aim to empower students through transformative learning experiences.

ROLE SUMMARY

As a Marketing Specialist, you will spearhead marketing initiatives tailored for the Western Australia region, collaborating closely with the Country Manager and Global Marketing Manager. Your role will involve crafting and executing compelling marketing campaigns across various platforms to attract new leads and engage our existing student community.

KEY RESPONSIBILITIES

  • Content Development: Design and implement social media content, email marketing, and website material that resonates with the local market while maintaining brand consistency.
  • Event Coordination: Plan and execute a dynamic events agenda aimed at the student community, ensuring successful engagement and lead generation.
  • Public Relations: Develop and manage PR strategies that enhance our brand presence and maintain a positive public image.
  • B2B Partnerships: Identify and cultivate relationships with potential business partners to strengthen our market position.
  • Market Research: Conduct thorough research to understand market trends and consumer behavior, informing your marketing strategies.
  • Budget Management: Oversee marketing budgets, ensuring cost-effective strategies are employed to achieve objectives.
  • Performance Tracking: Monitor and analyze marketing performance metrics to refine strategies and improve outcomes.

QUALIFICATIONS

  • A degree in Marketing or a related field.
  • Experience in marketing, community management, and campaign execution.
  • Proficiency in content creation and digital marketing tools.
  • Strong communication skills and attention to detail.

PERSONAL ATTRIBUTES

  • Proactive and innovative mindset.
  • Ability to work independently and collaboratively.
  • A passion for education and international engagement.

This role presents an exciting opportunity for a marketing professional to make a significant impact in the education sector, driving engagement and fostering connections within the community.



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