Brand Portfolio Lead

2 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $120,000 - $180,000

Job Title: Brand Portfolio Lead

 

About the Role:

This is a pivotal position, overseeing our fresh meals product portfolio across Australia's major grocery retailers.

You'll drive brand management and positioning strategies to deepen consumer engagement and loyalty while leading a small and high-performing marketing team.

 

Main Responsibilities:

  • Lead brand management and brand experience across Coles and Woolworths.
  • Maintain brand strength with existing consumer bases while driving growth through new audiences.
  • Develop and execute media planning and activation strategies.
  • Lead and develop a total team of three.
  • Drive brand renovation strategies in a competitive environment.
  • Identify and deliver on innovation and continuous improvement opportunities – from packaging tweaks to activation collateral and promotional strategies.

 

About You:

You are a proven FMCG Marketing Manager with:

  • Experience leading and developing a team.
  • End-to-end portfolio management expertise, including major retail matrix experience.
  • Strong commercial acumen and a results-driven mindset.
  • A track record of success in cost-conscious brand renovation.
  • A passion for the food manufacturing sector and a collaborative, authentic leadership style

  • Brand Portfolio Lead

    1 week ago

    Melbourne, Victoria, Australia beBeeMarketing Full time $170,000 - $220,000

    Strategic Brand Manager RoleThis pivotal position is a key opportunity for an experienced marketer who can lead a significant brand and product portfolio. Reporting directly to the Head of Marketing, you will be responsible for shaping portfolio strategy, driving new product development, and ensuring profitability across consumer and trade channels.The ideal...

  • Brand Portfolio Specialist

    1 day ago

    Melbourne, Victoria, Australia beBeeMarketing Full time $60,000 - $90,000

    Job Title: Brand Portfolio SpecialistThis role supports the development and execution of marketing strategies for a portfolio of specialty cheese brands.Key Responsibilities:Manage the planning and execution of marketing initiatives to drive brand growth and engagement.Support annual budgeting, execute marketing strategies, and track brand performance...

  • Brand Portfolio Director

    5 days ago

    Melbourne, Victoria, Australia beBeePortfolio Full time $120,000 - $180,000

    Job Overview:We are seeking a seasoned executive to lead our brand portfolio, driving growth, innovation, and profitability through strategic planning and execution.Key Responsibilities:Develop and implement comprehensive brand strategies to capitalize on market opportunities.Collaborate with cross-functional teams to design and launch new products, manage...

  • Brand Portfolio Manager

    4 days ago

    Melbourne, Victoria, Australia beBeePortfolio Full time $90,000 - $120,000

    Job Title: Brand Portfolio ManagerOur organisation is built on a foundation of unity and nourishment. We believe that food has the power to bring people together. As a key member of our team, you will play a pivotal role in contributing to and executing the short to medium-term direction of our Savoury Bites portfolio.About the Role:Develop and execute...

  • Head Of Category Brand And Portfolio

    3 days ago

    Melbourne, Victoria, Australia Jbs Australia Full time

    Rivalea is a leading integrated Australian agri-food company, with extensive agricultural, processing and marketing interests that support high quality pork production for Australian and export markets.Previously known as Bunge and QAF, the business is over 50 years old. Now owned by global protein company JBS, Rivalea employs more than 1,000 people and...

  • Category and Brand Portfolio Director

    3 days ago

    Melbourne, Victoria, Australia beBeeBusiness Full time $180,000 - $200,000

    Job Opportunity: Senior Business LeaderRivalea is an integrated agri-food company with significant interests in agricultural, processing and marketing.The business has a long history, over 50 years old, and operates across multiple farming, processing and distribution sites in New South Wales and Victoria.About the Role:This leadership position plays a key...

  • Senior Brand Portfolio Manager

    7 days ago

    Melbourne, Victoria, Australia beBeeMarketer Full time $170,000 - $220,000

    Job Title:Bid for a Senior Marketing RoleAbout the Position:This is a pivotal opportunity for a strategic and commercial marketer who wants to take ownership of a significant brand portfolio. Reporting into the Head of Marketing, you'll lead a team and be responsible for shaping portfolio strategy, driving new product development, and ensuring profitability...

  • Senior Brand Manager

    5 days ago

    Melbourne, Victoria, Australia beBeeMarketing Full time $160,000 - $200,000

    Strategic Marketing Leader Job OpportunityThis is a unique chance to take ownership of a multi-brand portfolio, driving strategic thinking for brand repositioning and leading a reset project to set up for future growth.The successful candidate will have the opportunity to develop and bring to life new innovation pillars, moving brands into new and adjacent...

  • Strategic Brand Portfolio Leader

    6 days ago

    Melbourne, Victoria, Australia Bebeeseniorbrandmanager Full time

    Job DescriptionWe are seeking a highly skilled and experienced Senior Brand Manager to lead our brand portfolio. The successful candidate will have a strong track record in driving growth, innovation, and profitability across both consumer and trade channels.This is a pivotal role that requires strategic thinking, commercial acumen, and the ability to...

  • Strategic Brand Portfolio Leader

    1 week ago

    Melbourne, Victoria, Australia beBeeSeniorBrandManager Full time $170,000 - $220,000

    Job DescriptionWe are seeking a highly skilled and experienced Senior Brand Manager to lead our brand portfolio. The successful candidate will have a strong track record in driving growth, innovation, and profitability across both consumer and trade channels. This is a pivotal role that requires strategic thinking, commercial acumen, and the ability to...