Marketing Operations Specialist

5 days ago


Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $123,456

We're looking for an experienced Marketing Operations Specialist to join our Customer Analytics team. This exciting opportunity offers a chance to work with cutting-edge tools and technologies, driving business growth and customer engagement through targeted marketing campaigns.

Key Responsibilities:
  • Design and execute end-to-end marketing campaigns across email, SMS, direct mail, and digital channels using SQL/marketing automation tools.
  • Ensure timely campaign delivery, tailored to the correct audience, and aligned with business objectives and brand guidelines.
  • Create and manage customer segments using available data and insights to target the right audience for each campaign.
  • Analyse campaign performance, providing actionable insights to improve engagement, ROI, and overall effectiveness.
Requirements:
  • Proven experience in data manipulation coding in SQL in a relational database environment.
  • Experience in Campaign Analytics is desirable, supporting marketing automation processes or data-driven marketing.
  • Strong analytical skills with the ability to collect, organise, analyse and disseminate significant amounts of information with attention to detail and accuracy.

This role requires a unique blend of technical proficiency, data-driven thinking, and a customer-centric approach. If you have a passion for delivering impactful marketing campaigns and working collaboratively across teams, we'd love to hear from you



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