Senior Fashion Designer

6 days ago

Melbourne, Victoria, Australia Forever New Full time
About Forever New

Forever New is a leading Australian fashion brand with a global presence, known for its vibrant and trendy clothing and accessories. Our brand DNA is shaped by a set of core values that guide our every step: Think Customer, Respect for all, Keep it Simple, Take Responsibility, and Act with Pace.

Job Title: Senior Designer

We are seeking a highly skilled and experienced Senior Designer to join our team in the Middle East market. As a Senior Designer, you will be responsible for guiding the design direction across multiple categories for this region, partnering with the Design Manager to create and inspire captivating collections in line with Forever New's handwriting.

Key Responsibilities:
  • Ensure sound knowledge of market trends throughout the Middle East through various mediums including magazines and online research.
  • 'Finger on pulse' of emerging trends to ensure Forever New is first to market with new trends.
  • Create/visualise outstanding new designs in line with Forever New handwriting and product strategy.
  • Demonstrate awareness of competitors and external trends, identifying missed opportunities and trends.
  • Actively promote new product ideas based on trend awareness above and beyond catwalk inspiration, enabling forward fashion product relevant to the FN customer which stands Forever New apart from competitors.
  • Proactively participate in weekly Design meetings, contributing to group discussion by sharing new ideas and observations.
  • Participate in collaborative workshops with design team to develop on trend/commercial story boards and colour palettes in line with Forever New brand.
  • Define aesthetic direction for the product department, combining knowledge of the market, emerging trends, fabric innovations, and strategic business direction from the Head of Design.
  • Work with the Colour and Fabric Designer to implement colour direction, colour palette, and research into fabric trends and innovations for the season
  • Work closely with Buyers on briefing key products/materials/fabrics, challenging where appropriate.
  • Participate in supplier briefings with Buyer and Quality Assurors, updating designs when appropriate.
  • Assist with presenting trend boards per product category, with direction from monthly story boards, to buyer to ensure that key trends, shapes, colour direction and fabrics are considered.
  • Research fabric trends for the season and in consultation with the Designer brief Production team to source fabric and trims.
  • At initial product development stage, provide input to the product framework to ensure that the category's design direction is balanced, reflecting new trends and optimising "updates" to existing best-sellers.
  • React to departmental performance through weekly product reviews and seasonal SWOT. Propose new designs to update existing best sellers and rework future designs based on poor performance styles.
What We Offer

At Forever New, we offer a range of exciting rewards and benefits to our employees, including:

  • Benefit from a generous 40% employee discount, including periodic discounts for your family and friends.
  • Coffee lover? Indulge in daily subsidized coffee and lunch at the café downstairs.
  • Enjoy the flexibility of loyalty and birthday leave to celebrate special moments in your life.
  • Receive recruitment referral incentives for bringing talented individuals to join our exceptional team.
  • Take advantage of our wellbeing and environmental incentives, promoting your overall wellness and contributing to a sustainable future.
  • Engage in continuous learning and development programs to enhance your skills and foster personal and professional growth.
  • Be recognized for your outstanding contributions through our recognition program and service awards.
  • Enjoy the convenience of subsidized car parking, ensuring a stress-free commute.
  • Thrive in our vibrant head office located in Richmond, an area renowned for its energy and creativity.
  • Gain exposure to a global business operating across 5 continents, expanding your horizons and providing diverse experiences.

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