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Digital Marketing Specialist
1 month ago
About the Role
We are seeking a talented Digital Marketing Specialist to join our esteemed client in the luxury health and wellness space. As a key member of the team, you will be responsible for creating and optimising campaigns on Meta/Google Ads, focusing on audience segmentation and advanced targeting.
About You
- You have a data-driven approach, with experience in analysing digital performance metrics and utilising performance tracking platforms.
- You have B2C experience in digital marketing, with a focus on performance marketing.
- You have hands-on experience running META, Google and PPC campaigns.
- You have a creative mind and the ability to be hands-on.
- You are passionate about the fitness and wellness space.
Key Responsibilities
- Create and optimise campaigns on Meta/Google Ads, focusing on audience segmentation and advanced targeting.
- Analyse data across digital channels to identify trends and improvement opportunities.
- Provide regular reports based on performance metrics and customer journey mapping to deliver strategic recommendations to boost conversion rates.
- Support the communication specialist and conduct performance analysis to improve email campaign strategies.
About WOW Recruitment
We are a leading recruitment agency, specialising in placing talented individuals in exciting roles within the health and wellness industry. If you are a digital marketing expert with a passion for health and wellness, we would love to hear from you.