
Strategic Deliverability Expert
5 days ago
We are seeking an experienced Deliverability Specialist to drive customer adoption of best practices and ensure high-quality sending experiences through expert guidance and strategic execution.
This role requires strong relationship management, communication skills, and the ability to lead with solutions rather than concerns. The successful candidate will work directly with customers to understand marketing goals and messaging strategies, build strategic roadmaps, and support both customer and internal teams in achieving business outcomes.
Key Responsibilities- Manage an assigned book of business with professionalism and accountability
- Develop proactive, preventative deliverability strategies based on current industry trends
- Conduct deliverability audits and performance reviews, linking findings to business impact with clear, actionable recommendations
- Support customers in resolving issues such as blocklisting, spam traps, or inboxing challenges, framing solutions in business terms
- Monitor delivery metrics, create data-driven plans, and communicate results in a structured, impact-focused format
- Quantify improvements in deliverability performance, inbox placement, and engagement metrics through consistent analysis and reporting
- Handle technical objections with clarity, connecting technical solutions to customer business goals
- Collaborate across teams to drive adoption of best practices in segmentation, personalization, and responsive messaging strategies
- Cultivate long-term relationships across the book of business, aligning with shared strategic goals and executive-level stakeholders
- Proven ability to demonstrate how improved deliverability strategies impact opens, clicks, and revenue
- Excellent communication skills with the ability to present confidently to a range of stakeholders, including executive-level contacts
- Solution-oriented mindset: ability to lead with recommendations and maintain a positive, proactive attitude in challenging situations
- Strong relationship management and influence skills with the ability to find common ground and guide customers toward best practices
- Competence in interpreting and reporting on email deliverability data to drive improvements
- Familiarity with email infrastructure components such as DNS, SPF, DKIM, DMARC, and BIMI
- Understanding of bounce types and classification
- Knowledge of global email laws (e.g., CAN-SPAM, GDPR, CASL)
A dynamic and supportive work environment that fosters growth and development
The opportunity to make a meaningful impact on customer success and business outcomes
Ongoing training and professional development opportunities to enhance skills and knowledge
A collaborative and innovative team culture that encourages open communication and idea-sharing
About the RoleThis is a unique opportunity to join a forward-thinking organization and contribute to the development of our deliverability strategy
The ideal candidate will possess a strong understanding of deliverability principles and best practices, as well as excellent communication and relationship-building skills
We are committed to creating a diverse and inclusive workplace that values different perspectives and ideas
Please note that we do not discriminate on the basis of race, color, national origin, sex, age, disability, or any other protected characteristic
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